welcome to my sandbox of passion projects…
🚀 usc troylabs - social media, marketing strategy, design
🚀 usc troylabs - social media, marketing strategy, design
as the director of marketing for troylabs, i am in charge of all marketing initiatives and the overall brand voice of our club.
as the director of marketing for troylabs, i am in charge of all marketing initiatives and the overall brand voice of our club.
“DEMO” is usc’s largest student organized entrepreneurship conference. during demo prep, a main goal of mine is to brainstorm and implement creative social media campaigns that will bring students to our event.
“DEMO” is usc’s largest student organized entrepreneurship conference. during demo prep, a main goal of mine is to brainstorm and implement creative social media campaigns that will bring students to our event.
our brand voice strikes a balance between youthful energy and professionalism. i wanted our instagram to convey that we are amazing at what we do, but more importantly have fun while we do it.
our brand voice strikes a balance between youthful energy and professionalism. i wanted our instagram to convey that we are amazing at what we do, but more importantly have fun while we do it.
this led to the creation of two witty campaigns that resonated with our audience.
this led to the creation of two witty campaigns that resonated with our audience.
these efforts resulted in the highest attendance in DEMO's history, surpassing 1,000 attendees.
these efforts resulted in the highest attendance in DEMO's history, surpassing 1,000 attendees.
from this role, i have learned valuable leadership skills, particularly in guiding a team to execute our marketing vision effectively. additionally, i had so much fun using my artistic eye to make sure that all of our content is aesthetically pleasing and visually consistent with our brand identity.
from this role, i have learned valuable leadership skills, particularly in guiding a team to execute our marketing vision effectively. additionally, i had so much fun using my artistic eye to make sure that all of our content is aesthetically pleasing and visually consistent with our brand identity.
~tried my hand at tshirt design!
~tried my hand at tshirt design!
🎵 sidenote - product management, design
🎵 sidenote - product management, design
team: brendon zimmer (tech)
it all started with an idea…
it all started with an idea…
after many hours spent stalking my friends on spotify, i found myself wishing there was a more centralized, streamlined place to create and share your music profile.
after many hours spent stalking my friends on spotify, i found myself wishing there was a more centralized, streamlined place to create and share your music profile.
instead of having to analyze my friend's favorite artists and current moods through their playlists, i wanted to know. why not create a community where we could bond over all things music?
instead of having to analyze my friend's favorite artists and current moods through their playlists, i wanted to know. why not create a community where we could bond over all things music?
movie lovers have letterboxd, book lovers have goodreads, what about music lovers??
movie lovers have letterboxd, book lovers have goodreads, what about music lovers??
and so i present, sidenote!
and so i present, sidenote!
sidenote is a social platform where you can rank albums, discover music from friends, and curate your unique music profile.
sidenote is a social platform where you can rank albums, discover music from friends, and curate your unique music profile.
project still in the works… here's our progress so far with some lofi frames!
project still in the works… here's our progress so far with some lofi frames!
🌟 beacon - marketing strategy, deck design
🌟 beacon - marketing strategy, deck design
🍽 hngr - marketing strategy, deck design
🍽 hngr - marketing strategy, deck design
🥑 my exquisite corpse - literally just a random photoshop project i did
🥑 my exquisite corpse - literally just a random photoshop project i did
that i like and think deserves its own section
that i like and think deserves its own section
💓 my life through my lens - photography, color theory, visual editing
💓 my life through my lens - photography, color theory, visual editing
